HOME PAGE: MISTRY WEB DESIGN
THE IMPORTANCE OF YOUR WEBSITE!
New visitors and potential customers will be pleased and assured to find a business website that is inviting, engaging and informative. When contacting leads on the phone or by email you can just leave a well-crafted website address and your contact can visit your website at their leisure. Often, your site will make a better first impression than you will because not all of us are polished salespeople.
Beyond just making basic information (address, phone, hours, etc.) immediately available to your visitors, your business website gives you an additional forum where you can address your customers’ needs and concerns. You can also offer them expanded information and convincing calls-to-action. By personalizing your website, you can offer your customers special deals and limited items, specifically for them.
A well-designed, well-produced website can make a start-up business look and perform like a seasoned pro. When your site appears near the top of the search results page, because your copy and images sparkle and your layout and navigation is engaging, you’ll know your website is up to the standards and ready to compete with larger and older sites in your niche.
You’re probably not a big box store or a nationally known brand name. But even if you are a start-up or micro-business, you’ll gain more visibility on the Internet with a website than without one. If the party is on the Internet, then you want to be at that party. The main reason for this is because millions or people are searching the Internet and you might be the one business that has what they are looking for. Don’t miss this party.
Provide photos and detailed descriptions of your products or services. Explain to your customers why your products or services are superior. Show visitors how your products or services can help them in their personal or professional lives. By updating your offering periodically you’ll keep on top of the search results and pique the interest of your customers as new products become available.
Improve Your Advertising Effectiveness!
Placing your website address on all your promotional material will help you gain additional exposure and encourage visitors to first check your site for the information they are seeking. Just by distributing your website address you’ll be expanding your reach and offering more than one promotional avenue to your audience.
Improve Productivity!
A website increases your company’s productivity because less time is spent explaining product or service details to customers because all this information is available 24 hours a day on your website. This self-serve opportunity will give you more time to engage with your customer and better serve them.
Promote Your Brick and Mortar Footprint!
When customers and potential customers are out and about, they will still be able to find you via their mobile phone. Your phone number, address, directions and hours of business, etc. can be made available for mobile users so they can find you as they are on the go. Today, the majority (60%) of searches are now done by mobile devices vs. desktops. This means that customers won’t be looking you up at home, they’ll be searching for you on the road.
